Let's address the elephant in the room: the term 'WAG' is outdated and a bit reductive. The women on this list aren't famous because of who they're dating — they're famous because they built empires, launched brands, starred in documentaries, and accumulated influence that would exist with or without the football connection. In 2026, the most powerful WAGs are powerful, period. Here are the 15 who define the category — ranked by their own achievements.

15. Sasha Attwood (Jack Grealish)

The model and influencer has built a serious personal brand. With 250K+ Instagram followers and multiple fashion partnerships with Boohoo and L'Oréal, she's stepped out of Grealish's shadow. Her pregnancy announcement in 2025 generated more engagement than most football transfer news.

14. Melanie Da Cruz (Kylian Mbappe — Rumored)

The French reality TV star turned entrepreneur. Her cosmetics line, launched in 2024, did €2M in first-year revenue. Whether or not the Mbappe connection is real, Da Cruz has built an independent platform.

13. Taylor Ward (Riyad Mahrez)

The daughter of Real Housewives star Dawn Ward, Taylor has leveraged her reality TV background into a successful fashion label. Her brand 'Wardrobe by Taylor' launched in 2023 and was acquired by Boohoo Group in 2025.

12. Daniella Semaan (Cesc Fabregas)

12 years older than Fabregas, Semaan was a successful businesswoman long before meeting him. Her jewelry and lifestyle brands generate estimated annual revenues of $5M+. She's proof that power dynamics in WAG relationships are far more interesting than tabloids suggest.

11. Camila Giorgi (Retired Tennis Star)

Former world #26 tennis player who dated multiple footballers. Her fashion brand 'Giomila' has become a cult favorite in Italy. Independent wealth estimated at $8M — none of it from football connections.

10. Pilar Rubio (Sergio Ramos)

Spanish TV presenter turned lifestyle mogul. Rubio has 12M+ Instagram followers, multiple book deals, and a clothing line with Mango. She's been the primary breadwinner of the household for stretches of her career.

9. Edurne Garcia (David de Gea)

Pop star, TV host, and fashion icon. Edurne represented Spain at Eurovision, has released multiple platinum albums, and judges The Voice Spain. Her career predates and overshadows de Gea's post-United decline.

8. Sara Carbonero (Iker Casillas — Former)

Though separated from Casillas, Carbonero's career as Spain's most recognizable sports journalist remains iconic. She pioneered the 'smart WAG' archetype — respected in her field independent of her partner's fame.

7. Coleen Rooney (Wayne Rooney)

The 'Wagatha Christie' libel trial against Rebekah Vardy became a global phenomenon. Disney+ documentary, WAGATHA CHRISTIE trademark, and a reported £3M+ deal for her autobiography. Coleen turned a tabloid feud into a business empire.

"'Wagatha Christie' became a cultural phenomenon — and Coleen Rooney proved that WAGs can out-earn the players."

6. Rebekah Vardy (Jamie Vardy)

Lost the Wagatha Christie trial but won the PR war. Her I'm A Celebrity appearance, multiple book deals, and podcast 'The Vardy's World' keep her in the spotlight despite the legal defeat.

5. Shakira (Gerard Pique — Former)

With an estimated net worth of $300M, Shakira was always the bigger star in the relationship. Her post-breakup diss track broke YouTube records (80M views in 24 hours). She's not a WAG — she's a global music icon who happened to date a footballer.

4. Antonela Roccuzzo (Lionel Messi)

Childhood sweetheart turned businesswoman. Roccuzzo has 40M+ Instagram followers, partnerships with Adidas and Stella McCartney, and her own children's fashion line. She's arguably Messi's most valuable brand asset — their couple posts generate higher engagement than his football content.

3. Wanda Nara (Mauro Icardi)

Controversial, undeniable, and possibly the most powerful agent-WAG hybrid in football. Wanda is Icardi's agent, his wife, and his entire PR operation. She engineered his moves between Inter, PSG, and Galatasaray. Love or hate her — she controls a $100M football career.

2. Georgina Rodriguez (Cristiano Ronaldo)

The former Gucci sales assistant is now a Netflix star ('I Am Georgina' — two seasons), has 60M+ Instagram followers, and an estimated net worth of $30M from independent brand deals. She met Ronaldo at a store — now she outsells the store. Her story is the ultimate WAG-to-mogul transformation.

Georgina Rodriguez by the Numbers

Instagram followers: 60M+ (top 100 globally)
Netflix deal: Reported $5M+ for two seasons
Brand partners: Guess, Prada Beauty, Elisabetta Franchi
Independent net worth: Estimated $30M

1. Victoria Beckham (David Beckham)

The undisputed queen. Victoria Beckham's fashion label does $70M+ in annual revenue. Her beauty line launched with a $10M first month. Combined Beckham brand value exceeds $500M. The Beckham Netflix documentary was Netflix's most-watched sports documentary ever. While David was the world's most famous footballer, Victoria built a parallel empire — and in 2026, her business achievements arguably eclipse his playing career.

Content for entertainment purposes. All images used under free commercial license.

Key Takeaways

football wags

The 15 Most Powerful WAGs of 2026: From Fashion Empires to Netflix Deals